There are millions of websites on the internet. Many of them may have something in common with your own website. How do you get visitors and customers to come to you instead of going to the competition? You will need to use onsite SEO to get the attention of visitors. Search engine optimization will give search engines a method of finding your website. People use search engines to find what they are looking for. It could be a service, product or information. An onsite SEO checklist can help you with your SEO.
Your domain name should be something that is easy to remember. People don’t like things that are confusing. They will likely go with a website that has a domain name that is short and easy to type or remember. People are too busy to remember long drawn out names. Just put yourself in their shoes and you will see that domain names are used more often when they are easy to input.
Put Keywords in URL
Search engines will be more likely to find you if you have keywords in your URL. You would add the keyword after your domain name. This will pull you up in the search engines and will increase your traffic.
Description Meta Tags
Meta tags aren’t something you put in your content but it is used by search engines to connect visitors to your website. It will appear in a search engine and will encourage visitors to click on your site. It is a description of your website. Make sure there are keywords in the Meta tag but don’t overdo it or people will not click on your description or website.
Headers and Keywords
There are H1, H2 and more when it comes to header tags. By putting the keywords into the headers you have a better chance of being picked up by search engines. SEO is very important if you want to be noticed. Try to incorporate your keywords in the headers.
Use Unique Content
The more unique the content is to your site the better the chances the search engines will notice you. It is a high possibility that more people will want to visit your site when you have unique content for them to see and to read. Always update your content so you have a fresh look. People won’t continue to visit unless there is something new for them to peruse. Give them what they want and remember to add a sprinkling of keywords in the content you post to your website. Content is very powerful with SEO techniques.
Density of Keywords
SEO experts say the density of keywords in an article should be 1-3%. Out of every 100 words the keyword should appear one to three times. With the new Penguin update that Google has implemented, less is more. Too many key words in your article could result in the search engine thinking you are nothing more than spam. They will not pull spam up in a search. Use keywords but be sure the keywords fit the content of the article. Don’t overdo it and you will be able to have better luck being noticed by visitors and search engines.
Have a look at the following video for more information on basic on-site search engine optimization. The topics include ranking and the various types of link building.
Seo Tutorial For Beginners 2013